REAL digital
Product & Data
Anchoring in customer acquisition and retention 
We analyse customer acquisition tactics, retention drivers, and monetisation strategies across all channels and providers. By optimising customer economics (CAC, CLTV, and engagement models), we help businesses maximise sustainable growth.
Ecommerce optimisation
Traffic, search, conversion, and average transaction value (ATV) are essential metrics to e-commerce success. We refine content, distribution, and user experience strategies to drive higher site traffic and customer acquisition while maintaining a competitive edge.
Loyalty strategy & build
Only a few players have been able to shake traditional loyalty models. We use a proprietary framework to design programs that go beyond tiers, points, and discounts, building tailored ecosystems that drive real engagement and long-term customer value.
Multichannel vehicles
We design and optimize seamless online-to-offline and offline-to-online experiences (e.g., click & collect, ship-from-store, digital reservations, and more) to ensure customers can move fluidly across channels, boosting both conversion and satisfaction.
CRM & personalisation engine
We develop customer-level orchestration engines that push cross-sell, upsell, and personalised engagement. By integrating data analytics, reporting, and predictive modelling, we ensure every interaction enhances customer lifetime value.
Data Monetisation
Retail media, platform expansion, and strategic partnerships create new revenue opportunities. We help brands unlock the value of their data, whether through advertiser collaborations, insights-driven partnerships, or monetisation ecosystems