
Welcome to REAL
At REAL, we believe that growth strategies are only as good as their execution. Our team brings together top consulting expertise and real-world industry know-how. We focus on accelerating revenue growth – both topline and bottom-line – through multiple levers and by anchoring every decision in customer insights and market dynamics.
We don’t just advise & recommend; we co-build capabilities to sustain and scale success, working hands-on with our clients to turn insights into commercial impact.
With a lean, high-caliber model, we deliver best-in-class expertise, at a fraction of the value of traditional consultancies.
OUR MISSION
growth mindset
Our REAL experts have deep experience and latest knowledge of how to transform a growth challenge into a winning strategy. But great strategies only matter if they translate into action. We ensure that commercial growth strategies are not just well-designed but also well-executed, and scalable fast.

Growth levers expertise
We diagnose and optimise every commercial lever direct-to-consumer businesses need to transform. Our REAL expertise spans positioning, marketing, pricing, sales, go-to-market, and the impact their successful implementation can have on people and technology.

Growth implementation
At REAL, we believe commercial success isn’t just about what we do, it’s about how we do it. Our approach is built on flexibility for all parties, to deliver sustainable change at the right value for our clients.