Marketing, brand, customer, media… Top5 strategies to expect growth to your small business!

Raphael
CEO, EX-BCG PARTNER
Throughout his career at both Unilever and BCG, Raphael specialised in value creation strategy, commercial growth and commercial excellence. In his most recent years as a BCG partner, he found a passion in blending strategic foresight with hands-on implementation across a diverse portfolio of industries and companies in consumer, retails, fashion, travel, banking and media.
OUR MISSION
growth mindset
Our REAL experts have deep experience and latest knowledge of how to transform a growth challenge into a winning strategy. But great strategies only matter if they translate into action. We ensure that commercial growth strategies are not just well-designed but also well-executed, and scalable fast.

Growth levers expertise
We diagnose and optimise every commercial lever direct-to-consumer businesses need to transform. Our REAL expertise spans positioning, marketing, pricing, sales, go-to-market, and the impact their successful implementation can have on people and technology.

Growth implementation
At REAL, we believe commercial success isn’t just about what we do, it’s about how we do it. Our approach is built on flexibility for all parties, to deliver sustainable change at the right value for our clients.
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